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Alana Hans-Cohen Authors Article for Cannabis Business Times “9 Steps to Create a Successful Business Plan” 

Cannabis Business Times

Alana Hans-Cohen, Associate in the Cannabis & Hemp Law practice at Pashman Stein Walder Hayden P.C., authored an article for Cannabis Business Times titled “9 Steps to Create a Successful Business Plan.” The article discusses 9 points of advice for crafting a comprehensive business plan, an essential part of launching a cannabis business, including:

  1. Do your research.
  2. Keep the executive summary brief.
  3. A standard business description will do.
  4. Identify opportunities and challenges through a market analysis.
  5. Highlight management’s strengths in the organizational structure.
  6. Reveal your differentiating factor when describing products and services.
  7. Marketing matters.
  8. Be as detailed as possible with your financial projection.
  9. Know when to pivot.

To read the full article, click here.

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